GIRIC - Growing Intercultural Roots in Communities

Module: Projects - Digital Promotion & Community Building

“Connect Digitally. Engage & Grow.”  “Build your tribe online.”

Enter the digital arena with confidence and learn how to connect with audiences on a whole new level. This module covers effective strategies for social media, email outreach, website development, and promoting engaging online and in-person events. Discover how to craft real life  content that resonates, builds long-lasting community relationships, and expands the reach of your artistic, creative and cultural projects. For not-for-profit groups discover some of the digital PR, marketing and promotion support freely available to you. Whether you’re promoting a new local community workshop or online film for example, or cultivating an international network, gain practical skills to thrive in today’s digital space while staying true to your personal mission and values.

Key Takeaways:

• Authentic Digital Presence: Learn how to create engaging, values-led content that resonates with your audience and builds meaningful, lasting community connections.
• Strategic Promotion Skills: Gain practical tools for using social media, email outreach, and websites to effectively promote your artistic, creative, or cultural work—both online and in-person.
• Support & Growth Opportunities: Discover funding sources, digital tools, and strategies tailored for not-for-profits, helping you grow your impact while staying aligned with your mission.

GIRIC Peer-to-Peer Support 2025 Programme - Term 2:

9 July: Digital Promotion & Community Building (Theme: Projects) - Focus: How to engage groups and build communities through digital promotion. Covering social media, email outreach, website presence, and online events—plus strategies for building long-term connections and increasing reach.

For more info and how to join Intercultural Roots' GIRIC community please go to: https://www.interculturalroots.org/project/growing-intercultural-roots-in-communities

Language: English

Duration of Each Session: 90 minutes

Technical Platform for the Course: Zoom Pro

Please ensure that you book at least 30 minutes prior to the start of the course, excluding Drop-In tickets where available, to allow time for you to receive confirmation emails and your entry link to Zoom. This is because we rely on third parties for confirmation etc. Please ensure you have read the Legal notices on our website before booking, in particular our notices regarding Privacy (including Privacy Considerations When Using Zoom), Refund & Cancellation, Disclaimers (including Medical) and Terms.‍